The Smart Destination
for Business Communications
Driving your business is a full-time job.
You keep a sharp eye on the bottom line and a guiding hand on daily operations. You adapt to changing conditions. And you keep your attention where it belongs: on the road to success.
But what happens when you have something important to talk about with your passengers? You know – all of the people you need to make your business a success: your customers, prospects, partners, vendors, employees and investors (just to name a few).
Now you’re thinking, “What do I say to start a conversation that engages these people?” “How should I say it?” “What’s the most direct route to reach them?” “Which medium do I use to get the most mileage for the money?” “How do I make sure my message is received?”
And just like that, you become a distracted driver.
Be a smart driver. Get a Navigator.
Bring East Communications on board for all of your most important business communication projects, so you can stay focused on your company’s success.
I’m John East. A lifelong professional communicator with the expertise to connect you with all of the people you need to reach – each in the voice they respond to best. A proven persuader whose words and images have influenced consumers to buy, employees to excel and businesses to flourish. And a resource you can rely on to produce work that gets results in every medium.
I’m a strategic-thinking, return on investment-focused writer, multimedia producer, web designer and content creator with extensive corporate and marketing communications experience. As a trusted project manager I’ve produced print, broadcast, web, training and electronic communications from concept through completion – on schedule and within budget.
If you are an entrepreneur, small business owner or stakeholder responsible for your company’s communications, choose East Communications to deliver the effective targeted solutions that will grow your business while building your brand. You’ll find that I add value to every project I prosecute in multiple ways:
> Corporate and Marketing + Internal and External Communications expertise = I’m Versatile
> As an entrepreneur, I’ve worked directly with company owners, product inventors and corporate marketing directors = I’m Organized, Efficient and Value Your Time
> I’ve worked closely with engineers, executives, subject matter experts and thought leaders to develop original content = I’m a Quick Learner & Skilled Collaborator
> My writing makes technical content understandable and complex process actionable = I Deliver Simplicity & Clarity
> I deliver a consistently high-quality work product with an entrepreneurial work ethic and without high overhead or agency markup = I’m Cost Effective
Choose the guide that’s on your side.
From a single writing assignment to an integrated marketing and corporate communications plan, East Communications can provide the guidance you need, regardless of project type, scope or size. Could your business benefit from…
…a statement of qualifications or technical proposal that helps you land a new contract?
…an article, white paper or case study describing your company’s achievements?
…a commercial or product demonstration video to market your company’s products?
…a brochure that builds your brand and helps close new business deals?
…a dimensional direct mail campaign that builds repeat business and loyal customers?
I’ve created all of those and can produce outstanding results for you, too.
Corporate and training videos. Corporate knowledge documentation. Technical writing. Internal communications. Original content. Instructional design and development. Web and intranet sites. Infomercials. Radio commercials. Print advertising campaigns. I have created successful examples of all of these, too. Check out my complete Corporate Communications and Marketing Communications portfolios to judge for yourself.
High quality communications, regardless of their message, their mission or the medium that carries them, are like high-test fuel. They can power your business to the next level. Never settle for running on regular, when having the best is within your reach.
Depend on East Communications to accelerate your business’s success. And get back to concentrating on your driving.